Cosmetologists should study and have a thorough understanding of facial makeup because:
■■ Clients will rely on you to advise them on tips and techniques that will help them look their best.
■■ You will want to use basic makeup techniques to enhance the hair and chemical services you provide for clients, offering them a total look that is harmonious and balanced.
■■ You will need to understand the various categories of facial makeup products available so that you know when and on whom they should be used.
■■ You will also learn about highlighting and contouring and will use these methods to help clients accent attractive features, hide not-so-attractive features, and change the appearance of their face shape.